BEI Trading Cards

The BEI “trading cards” project is our attempt to reduce printing costs, lower our carbon footprint, and yet provide stakeholders and visitors with the latest information about our fast-moving institute, centers, programs, and partners.

The 3-1/2-in. x 2-in. cards replace traditional brochures and flyers and provide a brief overview of the topic and a link to the appropriate Web site. BEI can also provide a variety of the cards in packs, with cards selected for a particular event or visitor.

With this approach, we eliminate some printing and reduce our paper usage, but more importantly, we direct visitors to our Web sites for the latest information.